Veuve Clicquot Ponsardine Gift Pack

What does Champagne have to do with sardines? Apparently, more than you think -- hence, the Veuve Clicquot Ponsardine gift pack.

To find the connection, we must go back in history: the father of Widow (Veuve) Clicquot, Nicolas Ponsardin, was named a Baron of the Empire by Napoleon I in 1813 and honoured with a coat of arms. Being a funny man, he chose a symbol with a bridge ('pont' in French) beneath a swimming sardine: Pon(t)Sardin(e) -- get it?

Almost 200 years later, Mr. Ponsardin's wit has been reflected in a Champagne case inspired by the shape of a sardine tin. Inside is a bottle of Brut Yellow Label that can be enjoyed at a picnic, on a boat, or wherever you would carry a giant sardine tin to.

The gourmet sardine tin is a nostalgic interpretation of picnics in the park paired with Champagne.

When it comes to sardines, Veuve Clicquot insists that they are a "gourmet experience." They continue, "Nothing pairs with the briny flavours like the bubbly refreshment of Brut Yellow Label." And, like fine wines and Champagnes, sardines too, get better with age.

So now you know -- sardines and Champagne actually are quite alike. Especially when it's a bottle of Veuve Clicquot Ponsardin.

The Veuve Clicquot Ponsardine gift pack (HK$438) will be available in all Hong Kong major wine outlets starting 1 December 2012.